100% Recycled, 100% Huggable! Keel Toys is a big plush toy maker; we’re delighted to support its admirable move towards recycled materials.

The KeelEco range is made from 100% recycled materials:

• Recycled polyester (rPET) for the outer and the stuffing – made by melting used plastic drinks bottles spinning into new polyester. A 30cm toy uses up to 16 x 500ml old drinks bottles!
• Recycled glass beads for weights
• Even the label is made from recycled materials!